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Past projects

03.

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ĐIỆN LẠNH NIỀM TIN VIỆT

Creating web content for the company by using keyword research and brainstorm SEO tactics to push said keywords.

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7UP: COOL UP TO COOL DOWN

Cool Up To Cool Down was a Tik Tok hashtag challenge proposal for 7UP during Summer 2020. Featuring the brand mascot, Fido Dido as the key asset, this challenge aims to provide a leverage for Gen Z consumers.

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PASSIONATION: FEATURED STORIES

Passionation is a KOL booking app developed by Innity. My role during the development of Passionation is to translate and create contents weekly on their stories feed for readers.

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THIÊN HÒA: BIỆT ĐỘI GIẢI NHIỆT

Biệt Đội Giải Nhiệt was an influencer campaign proposal by Innity for Thiên Hòa during summer. This campaign focuses on highlighting Thiên Hòa's fast delivery service.

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PRINT AD CAMPAIGN: MIRROR

 

This is a mock print ad campaign for my Copywriting class. The campaign consists of a poster, a flyer and and brochure for a local clothing store named Mirror.

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CAMPAIGN: CASE MANAGEMENT ADVISING

Case Management Advising was a department of RMIT Wellbeing, founded in 2017. Their goal is to help students with difficulties in learning and have a possibility of being at risk. During this campaign, my role was to create contents and brainstorm ideas for offline and online events.

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DESIGN: BRAND GUIDELINES

This is a mock project for my Adobe Illustrator class. Olea's Tale is a local cosmetic brand made from olive-based ingredients. All written materials and designs in this guidelines were produced by me.

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